The Mid-Autumn Festival, which is held every year between the 8th of September and 7th of October, is a firmly established tradition and is honouring the time when the moon is at its fullest. The day is celebrated together with family and friends, enjoying mooncakes, which are pastries filled with a variety of rich flavours, and drinking Chinese tea – a tradition which spa owners and operators can use to their advantage in order to drive revenue.
1. Offering guests a tea after their treatment is a common procedure in spa, not only does it showcase good service but it also helps guests to effectively replenish the fluids they lost during a treatment in a pleasant way. Particularly Chinese tea has been known for its many health benefits, including an ability to lower blood pressure, promote stronger bones, reduce inflammation and regulate body temperature. Spas can go even further to advertise the benefits of the tea served in order to stimulate the retail sale of the tea.
2. Serving your own kind of tea can be a great opportunity for your spa’s branding that does not incur additional costs. By creating a signature tea, you leave your footprint with guests even after they left your property.
3. Tea does not only have benefits for the inside organs of our bodies but can also have positive effects on our largest external organ, the skin. By incorporating tea in the spa’s treatments – in the form of scrubs and wraps, a relatively low-cost, organic menu item is created which can soothe skin irritations and has a calming effect on the body.
4. Spas can add a local touch to their menu by integrating local teas, which helps not only raise awareness for regional health products but also can be sold as a “special” or “signature” item on the menu.